Fresca Juices

In our pitch to Fresca Juices, we aimed to create vibrant and eye-catching visuals that encapsulated the freshness and quality of their products. Each creative featured a distinct juice flavor—like Lime, Litchi, Pomegranate, and Mango—emphasized by the vivid depiction of the fruits themselves. This approach not only highlighted the natural and orchard-fresh promise of the juices but also aimed to attract consumers through visually appealing designs that evoke the taste and health benefits of each beverage.

The graphics were designed to stand out on retail shelves and online platforms, with a clear and inviting look that communicates the essence of each fruit flavor. The use of bright, fresh colors and dynamic imagery was intended to create an immediate association with health and vitality, making Fresca Juices appealing to health-conscious consumers looking for delicious, high-quality beverage options.

Client: Lincoln Motor Company
Services: Interactive Design